WU-MU 30th Anniversary Activity Visual Design
興霖食品｜五木30週年_雙廚對決形象宣傳
2022年
Client:
興霖食品
WU-MU has developed 30 dishes with its own products, and held a Chinese and Western cooking showdown with two chefs. We have produced image films with a professional video team, highlighting the characteristics of WU-MU products on social media, so that consumers can see Wumu's professionalism and possibilities
迎接五木進軍美國30週年，搭配以五木產品延伸的30道料理，更是邀請了完成這30道食譜的專業主廚來拍攝過程與形象，藉著這些活動，更是加以推出了以中西對決為主題的一場料理盛事，在這30道料理中挑選兩道作為對決項目，藉此讓消費者能夠一同參與這場既熱情又美味的對決。除了社群媒體設計外，更是與專業影像製作團隊合作，拍攝出了形象短片以及兩支食譜影片。為凸顯五木拉麵的特色，在社群上更以重點特色製作廣告形象稿，體現了五木的專業性與無限的可能性。
Design - OCTOSHIP design
Art Director - Johnson Xie
Video Produce - MUSES 繆思影像
Model - Chef Maeda, Chef Avery
Designer - Ching Chen, Hsin-Chi Peng, Zhong-Han Xu
Animator - Hsin-Chi Peng
Portfolio - Zhong-Han Xu
【攝影】【網頁】（餐飲業）（精選）食品廠／食品製造／麵食／即食麵／在家煮麵／冷面／營養／燕麥／小麥／超級食物／高膳食纖維／食材／五木拉麵／興霖食品／進駐紐約／銷往美國／電子廣告／創意／動態影片／視覺設計／社群貼文／品牌形象／年輕化／攝影／主廚／食譜／形象片／影片製作／社群媒體／廣告／對決／比賽／中西對決／食品拍攝
photography／website／catering industry／food factory / food manufacturing / noodles / instant noodles / cooking noodles at home / cold noodles / nutrition / oats / wheat / ingredients / ramen／electronic advertising／creativity／motion video／visual design／community posts／brand image／photography／chef／recipes／image films／video production／social media／advertising / dueling / competition / chinese and western duel / food photography
